International trade | GC Insight

International Trade

Build a clear foundation for businesses to plan and grow internationally.

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Unlock global growth

with confidence

The International Trade Diagnostic helps businesses understand their readiness to trade across borders. By analysing strengths, identifying areas for development, and highlighting opportunities for improvement, it provides a clear foundation for businesses to plan and grow internationally.

Combining self-assessment with expert practitioner input, the tool generates a personalised report that shows exactly what needs to be developed to succeed in international markets and connects businesses to the resources and support to make it happen.

How it works

The diagnostic reviews performance across seven key dimensions:

Objectives & aspirations – clarity of international growth ambitions
Products & services – suitability and competitiveness in overseas markets
People & experience – skills, knowledge, and capacity to trade globally
Sales & marketing – effectiveness of international marketing and routes to market
Planning & market knowledge – quality of research, planning, and strategy
Financials – pricing, funding, and financial readiness for export
Operations – logistics, compliance, and systems to support international delivery

The tool then:

Benchmarks business practices and performance across these dimensions
Provides tailored recommendations to strengthen international readiness
Signposts to high-quality resources, support programmes, and funding
Produces a personalised report co-created with an expert adviser to guide next steps

The benefits

Benefits for Entrepreneurs & Businesses

A clear, structured view of international trade readiness
Identification of strengths and gaps across the full trade journey
Tailored actions to improve performance and confidence in global markets
Brokerage to the right funding and support to accelerate international growth

Benefits for Commissioners & Ecosystem Leaders

A consistent, scalable way to assess international readiness across business populations
Aggregated intelligence on regional export strengths and barriers.
Supports targeted trade programmes and inward investment strategies
Helps channel resources to businesses with the highest international growth potential

Ready to see the platform in action?

Book a free discovery call with our team to explore how the GC insight Business
Performance Platform can integrate with your local support services, unlock new insights
and help you discover measurable impact.

Book a discovery call