Business Model | GC Insight

Business model diagnostic

Understand how well a business is set up to deliver its value proposition and organisational goals.

See the tool in action: book a discovery call

Turn insight into action

within a 360° review

The Business Model Diagnostic is a powerful tool for understanding how well a business is set up to deliver on its value proposition and organisational goals. Combining hard data with softer insights, it provides a rounded picture of strengths, weaknesses, opportunities, and risks across the business model.

This holistic view helps advisers and entrepreneurs pinpoint the areas where targeted investment of time, money, and resources will generate the greatest return. It also provides commissioners with objective intelligence to prioritise support and measure impact across business populations.

How it works

Businesses complete a structured review exploring:

Value proposition strength – clarity, differentiation, and customer relevance
Business functions – how well leadership, sales, marketing operations, and finance combine to deliver results
Performance drivers – efficiency, innovation, and adaptability in practice
Strategic alignment – how the model supports organisational goals
Barriers & risks – internal and external factors holding back growth

The tool then:

Benchmarks practices against a comparison group of similar businesses
Measures both the quality of practices and the achievement of outcomes
Produces a diagnostic report highlighting strengths and weaknesses and benchmarking scores
Equips advisers with a framework to co-create an action plan that aligns support with where it will have the biggest impact

The benefits

Benefits for Entrepreneurs & Businesses

A clear, objective view of the whole business model, not just isolated functions
Identification of blind spots and opportunities to improve performance
Benchmarking against peers, giving valuable context and competitive insight
A practical action plan focused on the biggest performance gains

Benefits for Commissioners & Ecosystem Leaders

An evidence-based diagnostic that raises adviser consistency and credibility
Ensures support focuses on areas that maximise ROI and business impact
Aggregated analytics reveal systemic strengths and weaknesses across cohorts
Informs programme design, targeted interventions, and resource allocation
Provides a baseline to track change and impact over time

Ready to see the platform in action?

Book a free discovery call with our team to explore how the GC insight Business
Performance Platform can integrate with your local support services, unlock new insights
and help you discover measurable impact.

Book a discovery call